Why do some blogs succeed and others fail? Part of the answer may lie in how much time their creators spend on them, Deirdre Day-MacLeod suggests in her new book for teenagers, Career Building Through Blogging:
“According to a study of bloggers conducted by the University of Massachusetts, 31 percent of bloggers spend one to four hours per day doing research for and writing their posts,whereas 65 percent spend less than one hour. The study concluded that: 1) blogs take time; 2) blogs should be planned; 3) blogging is about interaction; and 4) the writing in a blog should be clear, real, focused, and above all, interesting.”
Deirdre Day-MacLeod in Career Building Through Blogging (Rosen Publishing, $29.25) www.deirdredaymacleod.blogspot.com. Her book is a part of Rosen’s Digital Career Building Series for teenagers, which also includes Career Building Through Digital Photography, Career Building Through Interactive Online Games and Career Buidling Through Podcasting.
(c) 2007 Janice Harayda. All rights reserved.